As we near our 1st year of being in business on 30 November 2020, we have reflected on our journey and the feedback we have received and subsequently taken steps to make some of those suggestions a reality.
It is our absolute pleasure to reveal the following changes:
Alcohol content: An increase from 13% alcohol per volume to 20%. We will phase out the 13% Damson and Boutique Plum on Ice products while introducing this new vintage.
Product name: Our products are very versatile and suitable for a range of occasions, however, to provide better clarity on what our products are we have incorporated ‘Liqueur’ in our branding.
The ‘Damson and Boutique Plum on Ice’ brand will be phased out and replaced with Damson Plum Liqueur and Orchard Mix Liqueur.
Why Liqueur: We are often asked what the spirit base of our products are, such as Gin, Vodka, or Brandy. The simplest way to explain the difference between a spirit and a liqueur is that a liqueur is generally a lower alcohol content than a spirit and a liqueur contains sugar whereas a flavoured spirit does not.
New product releases for December 2020:
We are extremely delighted to announce the launch of a new product range - Black Doris Plum Liqueur.
In addition, we are excited to be introducing Gift packs containing 3 x 150ml Bottles of Fruit Liqueurs.
Acknowledgment: The support and encouragement we have received from so many has been hugely rewarding and we take this opportunity to sincerely thank you for your ongoing support.
We look to continue to build our product range in 2021 so look out for our blogs and check in with us at weekend markets and at live expo events for more development to our: Beautifully Bold and Balanced Brews.
With our thanks, Cheryl & Brett